Corporate profiles & annual reports

Below are examples of corporate profiles, annual reports and company brochures that we designed to make a lasting first impression, articulate a company's brand essence, establish credibility, communicate benefits and generate new leads.

Croys corporate profile design

Donaghys Corporate Profile brochure design

A new management team brought fresh impetus to this tried and true rural brand. However most marketing material was very dated. Alexanders created a fresh new look and colourway that could be rolled out across all collateral and packaging, incorporating the gutsy values representative of the new management style.

McRaeway Homes Profile Brochure Design

It was important to articulate the McRaeway Homes points of difference to increase market share. We proposed a six panel layout to incorporate the ten reasons and some history on McRaeway Homes. Whilst keeping their logo in their corporate blue, we introduced a touch of silver, charcoal and a modern green, specifically chosen to reflect the rolling hills of heartland Otago and Southland. The green brightens up the brochure,introducing a contemporary element. The colours work harmoniously, and can be recognised as McRaeway Homes colours.

"Thanks for your help with designing.  We love our new look and are receiving lots of compliments." Raewyn Bell, Sales Manager, McRaeway Homes.

Orange Homes profile design

A local building company had a reputation for building cheaper homes, but in recent years has moved on to much higher spec’d homes. Alexanders art directed a photo shoot and designed this folder, doubling as a corporate profile, to contain a range of standard plan templates.

PGG Wrightson 1/2 year report

Half year annual report recently after the merger, using prescribed brand colours.

T L Jones corporate profile design

This corporate profile for an international lift sensor company was designed to be a timless piece that would not date. Testament to this original brief, now some four years old, it is still in use. It was designed for foreign markets with limited English speaking ability. The logo won a Highly Commended at the South Island Advertising Awards 2001.

Tait corporate profile brochure design

As Christchurch's largest privately owned manufacturing company, the corporate profile brochure needed to present a professional image of mobile radio technology products to customers in over 80 countries. We worked with existing images to tell the amazing story of how Angus grew this business from a fledgling company into an iconic New Zealand business successfully competing against global giants like Motorola in the mobile communications field.

V-base corporate profile design

NCC New Zealand (now called V-base) incorporating the Convention Centre, Westpac Centre and Christchurch Town Hall, wanted a coffee table book for the top 1,000 corporate executives around Asia to promote its conference facilities in Christchurch. The theme was “a perfect fit” using shoes and tailoring i.e. whatever the occasion, there was a venue that was the perfect fit. With generous support from Pak World, details included embossed and foiled designs which won us a Gold at the Pride in Print Awards.