Marketing Consultants

CEO Rachel Alexander (Bcom, BA):

Rachel founded Alexanders 14 years ago as a marketing consultancy in 1996 and now has over 20 years of strategic marketing advice under her belt. Self-Employed Woman of the Year (Sth Is) 2000. Formerly Tourism & Marketing Consultant KPMG (3 yrs),& a variety of marketing roles for companies including T & Ski, Air New Zealand (Cargo), LWR Industries (apparel), Allied Mortgage Guarantee (United Bank), and Solar Wings (UK manufacturer/exporter). Enjoys hunting and polo (horses), skiing, interior design & gardening. Mother to two bumptious boys, aged 6 and 7 and partnered to a North Canterbury farmer.

“Rachel has mastered many of life's dances. I first met Rachel when she was a hang-gliding competitor. It was her aliveness and zest for her sport that first magnetised my attention. I wanted to learn her unique combination of savvy planning, determination and fun. I thought I was doing it hard in my wee minority sport of Coast to Coast Adventure racing, but against huge gender odds in a less than minority sport of hang-gliding, Rach achieved world fame. What truly shows her brain must be bigger than a planet is the way she successfully adds more and more complex dances to her repertoire.” Steve Gurney

Content Marketing Consultant: Dean Davis (BA Hons Communications, Hons Physiology)

Dean has over 10 years experience in online publishing, media and communications, having launched and published four magazines in South Africa. After immigrating to New Zealand in 2009, Dean currently runs his own consulting business specialising in content marketing, SEO and linkbuilding, inbound marketing strategies and communications. As a consultant for Alexanders, Dean manages all of our clients’ linkbuilding, SEO and content marketing projects. When he’s not cheering on the Crusaders, All Blacks, Liverpool FC, surfing or playing golf, Dean can be found in the kitchen sipping a glass of red wine while whipping up culinary delights for his wife and son.

Researcher, Link Builder & Media Planner: Virginia Clayton (B Commerce, Operations Research & Market Research)

Having held roles as Market Information Manager for Coca Cola and Market Research Manager for BP NZ, Virginia is well positioned to set up your market research projects to deliver insight to guide future strategy. She also helps with media planning, works on link building and monitoring search engine optimisation to improve client rankings on Google. Virginia manages the office as well as managing a family with two childen and a well known spoodle. Out of office hours she has a great kanck for organising social activities.

Designer: Leah-Anne Ridding (BDes)

A graduate of the CPIT School of Art & Design, Leah moved to Auckland and started her career working as the ticketing & Graphics Co-Ordinator at the Auckland International airport. There, she picked up the travel bug and became a flight attendant for a few years before returning to her love of art & design. In her own time, Leah-Anne loves travelling, snowboarding and photography.

Programmer: Richard Stalker

Richard has a Bachelor of Information and Communication Technology from CPIT and worked at Blueprint media for a year in their web design team. He programmes in Jooma and Wordpress, has experience with product catalogues and e-commerce systems and a range of proprietary and open source content management systems. He is savvy with applying seo in these programmes and is a cheery addition to our team. He enjoys cricket in his spare time.

Accountant: Marcia Bennets

Marcia Bennets BCom, CA. Marcia worked at Marriotts in Christchurch and also at Nigel Ferguson before heading to Guernsey for three years with her family where she was Group Accountant for Nerine Trust, and prior to that, Temporary Accountant at Saffery Champness in London and their Guernsey office. She is passionate about travel, reading and coffee but has had to put these on the back burner while juggling the demands of her young family.