Web design Christchurch
internet marketing

Alexanders of NZ Merino knitwear logo design, brochure design, poster design

Alexanders designed the logo, concertina brochure, labels, swing tags, instore posters and web site for this upmarket merino knitwear label.

Salomon Exist brochure design

To keep interest, the product catalogue for skis, snowboards, boots and tramping boots used a magazine style feel, combining some interesting articles, with product descriptions and a table with technial data.

Sportiva tent competition ad

This competition poster for display in selected tent retail outlets was accompanied by competition entry boxes and forms, to encourage December shoppers to choose Sportiva or Oztrail tent and accessories over other brands.  We also produced the tent catalogues for a number of years.

Survival Apparel Everwarm catalogue

Extensive work went into photographing and clear-cutting an entire thermal underwear range for this 36 pg catalogue.  We used a photo shoot for signature shots, minimising cost with existing shots and those from our own mountain-biking trips.

Sock catalogue design

Now past its use by date, this catalogue was used for ten years! We are still using this format where we pre-print a cover, intro pages, and background letterhead-style templates, and create a Word document that can be upated inhouse with new products, then you can bind it together.  This way you can tailor the product range or update pages without having to reprint entire brochures.  You can run off a set of completed catalogues, or compile versions for different customer types.

Digital news of the month.

Google Green Ads!

Not long ago Google changed the colour of their ads from yellow to green, you may remember the "Ads" symbol on the first couple of lines of results indicating an advertisement; yes that is what has been changed. You might ask "this is not a major change, why is it important?"

Now the ads are very similar to the organic search results, this means number of clicks on the ads can potentially increase. This comes a month after Google started to show more ads on top and bottom of the first search result page. One might say, Google is looking to make more money and help more business to be found through ads. Yet comparing to other search engines such as Yahoo and Bing, Google's green ads are easier to spot.

Google launched green ads first in USA and then in Europe, interestingly enough the results are showing some slight change in the click through rates (CTR) on the new design, maybe a good news to advertisers to get more traffic for their money after all. 

Our clients ratings

Alexanders Internet Marketing has an overal satisfaction rating of 4.7 out of 5 based on 26 paying customer rating.

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